01 / Virtual Reality
Virtual Reality is an immersive experience that is closed off from the physical world which simulates a real or imaginary environment where head motion is tracked and replicated in the virtual environment.
02 / Augmented Reality
Augmented Reality is an immersive experience with a view of the physical world where virtual content is used to enhance a real environment or physical object.
03 / Mixed Reality
Mixed Reality is an immersive experience with a view of the physical world where virtual and physical content can interact with the use of spatial awareness.
To rethink what is possible in the physical and virtual world of reality
To provide the best Extended Reality experience
To advance the capabilities and use of Extended Reality
To promote Accessibility and Inclusion for everyone
To empower Creativity and Innovation through education
Respect and encourage others
Uphold the highest standards
Develop positive relationships
Continuously improve and learn